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Tuesday, May 06, 2008
Strength In Numbers: Operators Make Third-Party Involvement Number One Priority
Taken as single and separate events, recent announcements by the major mobile operators across the U.S. and Europe don’t say much about the role of Web 2.0 as a future revenue generator. However, connect the dots and draw the logical conclusions and a singular important mega-trend emerges: Command-and-control models are giving way to coordinate-and-cultivate.
It took some time, but operators are beginning to understand that insisting on strict control over what happens on their networks comes at a heavy cost and may lead, in some instances, to outcomes quite contrary to their interests.
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