Social Networking
Opening telecoms networks to developer communities to deliver a broad range of differentiated services and an exciting new level of personalisation and interactivity for subscribersOverview
Web 2.0 has transformed the Internet by enabling users to create their own content, build social networks and engage with brands in an intelligent way.
Mobile operators have the opportunity to bring this level of innovation and interactivity to the telecoms environment by securely opening the network to third-party applications developers.
Artilium’s Developer programme creates a new value chain at the network level for operators and developers alike. In the coming months, developers will be able to easily create innovative mash-up applications which utilize Artilium’s libraries of telecoms functionality and the popular Microsoft Visual Studio development system. Artilium’s patented and sophisticated location-based presence will also drive a new wave of social networking, advertising and commercial services.
As a result, operators can deploy new differentiated applications rapidly to allow consumers to enjoy a personalized and engaging mobile experience.
Built entirely on Microsoft’s .Net Framework, ARTA runs on the Windows Server line of operating system using SQL Server database technology and Visual Studio as a rapid service creation environment for third-party developers.
Benefits
Rapid time to market
ARTA enables rapid creation of a virtually infinite ecosystem of autonomous software processes and agents as services. These may interoperate easily on mobile networks in ARTA’s open, yet structured and secure, architecture.
Diversity of services
Thin, highly customizable, fast and engagingly interactive ARTA services, developed by mobile operators or any certified third party including users, may run on PCs and mobile phones.
Creation and evolution
ARTA functions as an onramp for new mobile services, allowing different applications to exchange data safely and participate in interdependent processes. Cleverly separated as autonomous units, the ARTA Mobile Services Platform offers intelligence to create new services which pass data from one service to another or alternatively coordinates activities between services.
Partners
MobiLuck: Mobile Presence
Allowing subscribers to communicate, share information and meet friends whilst on the move, Artilium Developer partner MobiLuck has taken the concept of social networks to a mobile environment and added location functionality. ARTA enables MobiLuck technology, enhanced by Artilium’s own Tri-cell Intelligent Location System (TILS), to be deployed as an operator-branded service.
